We’ve been talking to players about how they feel about pricing for a while now – we’ve talked with you on the forums, ran surveys, met with some of you in person, and listened to your feedback.
As a result of those conversations, we’re making some changes to champion pricing aimed at generally lowering champion prices and making it easier for you to add to your champion collection. This plan will involve immediate and ongoing reductions of IP and RP prices of older champions, as well as increasing the time you have to earn IP between champion releases.
We will also be slightly increasing the first-week IP price of new champions to partially offset lower overall prices.
Here’s the plan, which is being implemented immediately:
New Champion Release Schedule
You may have already noticed the rate at which we’ve been releasing champions has slowed. Moving forward, we’re targeting 14-17 new champions in 2013 -- around one every 3-4 weeks. This gives you more time to accumulate IP between champion releases, and it enables our design team to spend more time developing and polishing each new champion.
RP and IP Price Tiers
We’ve also updated the RP cost of champions so that that they’re more strongly correlated with the IP price. RP costs now match IP cost accordingly:
- 450 IP = 260 RP
- 1350 IP = 585 RP
- 3150 IP = 790 RP
- 4800 IP = 880 RP
- 6300 IP = 975 RP
- 7800 IP (first week) = 975 RP
Immediate Price Reductions
The seven oldest 6300 IP champions (Ezreal, Vladimir, Renekton, Nocturne, Lee Sin, Brand and Vayne) have all been reduced to 4800 IP/880 RP. As with all permanent price reductions, we’ll automatically refund the difference for anyone who’s purchased one of these champions up to two weeks prior to today. These refunds will likely take at least a few days to fully process.
Price Reduction Schedule
Every time a new champion is released, the oldest 6300 IP/975 RP champion will be reduced to 4800 IP/880 RP.
Also, with every third champion release, an additional champion currently priced at 4800 IP or lower will be reduced to the next lowest tier, based on age and ease of play.
New Champion First-Week IP Price
All brand-new champions will cost 7800 IP/975 RP for the first week only, and will be reduced to 6300 IP thereafter.
- New champion launch price is… 7800 IP / 975 RP
- After one week, the price is reduced to… 6300 IP / 975 RP
- Each release, the oldest 6300 is reduced to… 4800 IP / 880 RP
- Each third release, an additional 4800 IP or lower champion is reduced to one of the remaining tiers…
- 3150 IP / 790 RP
- 1350 IP / 585 RP
- 450 IP / 260 RP
Quote:I actually really like the 7800 thing on first week. It benefits Riot by encouraging people to buy the champion with RP if they really want to buy it early and it benefits the players as a whole because discourages "impulse" buys and an over-saturation of the new champs seeing play (at least for the first week).
Quote:+1 Hippalus, but I must agree the temporary price increase is unwarranted. Now, this is coming from someone who typically just buys the new Champs bundle.
Now to give you some insight. It's not the fact that you're making the increase. This just seems like one of those "We'll just make a soft increase now, see how it goes, then later we'll make a harder increase and it won't hurt them as hard."
It's sort of like a foreshadowing of sorts, we're afraid this is just a test for a more serious increase later down the line. You guys tend to test the waters with these types of things.
Anywho, like I said you all have you hooks in me and I just buy new champs right out of the gate, but I'll gladly raise the issue for those that can't.
We've already been essentially doing 3-week releases for a few months now, so this change is just us going "Hrm, it does take us longer to create champions at the higher quality level, so let's just do that then."